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SheaMoisture Has a Foundation For You and Me

SheaMoisture Has a Foundation For You and Me

product: Weightless Shea Serum Foundation | by: SheaMoisture | 

price: $ 14.99

place of purchase: Target (in store & online), Ulta (in store & online), and online at www.sheamoisture.com

SheaMoisture Weightless Shea Serum Foundation

first glance

Packaging is pretty simple with a brown pump and a clear bottle that reads off what the product is. I love that the pump is a beautiful deep brown color which shows the contrast between the pump and the actual foundation. The brands name is written in a fanciful gold font which gives this product a regal feeling.

SheaMoisture Weightless Shea Serum Foundation in Golden

My Opinion

This foundation was a great find for me.  I didn’t even know that SheaMoisture had any cosmetics products until it was staring me down in my favorite Target store.  I stood there in awe for like 5 minutes wondering what I had been doing in my life not to know SheaMoisture had branched into another part of the beauty industry. 

Weightless Shea Serum Foundation seems to be a water based foundation that comes in shades that can be appreciated by deeper skin toned women. The pigmentation is amazing so a little goes a long way. You have the option to go from sheer coverage to full coverage.  What really makes or breaks how your skin wears this foundation is how you apply it. If you are looking for something that is sheer to medium coverage, I would recommend using a blending sponge.  If you want coverage, that’s on the full side try using a foundation brush.

SheaMoisture Weightless Shea Serum Foundation in Nutmeg

My favorite thing about SheaMoisture Weightless Shea Serum Foundation is that it has a lot of really great ingredients that does more than just make you look pretty. To get the most out of this foundation, you will want to wear this foundation over a really good hydrating moisturizer and apply this with a good blending sponge.

 Before I finish up this post, I have to give mad props to one of my close friend’s that is responsible for getting more brands out there for women of color.  Luna is an amazing person, thank you, girl!

 briefing: 

SheaMoisture Weightless Shea Serum Foundation can do great things for your skin whether you are looking for sheer coverage to full coverage. This water based liquid foundation is highly pigmented and can be applied with a sponge or brush it just depends on what kind of coverage you want. I would recommend this brand to ladies that have deeper skin tones.  

*Minority Owned Business.

Please leave a comment below, I want to hear what your experience with SheaMoisture Weightless Shea Serum Foundation has been.  

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